GEN - REV 1:8

More Likes for GEN's Fresh Body Lotion for Men | Niacinamide Body Lotion Men | Body Lotion for Men with Hyaluronic Acid | Moisturizer for Dry Skin | Daily AM - PM Moisturizer | 16 Fl. Oz on a white background

Unleash Your Best Skin: Men's Body Lotions for Every Need

GEN: Skincare Solutions You Can Trust

Hydrate & Glow: GEN Body Lotions for Every Woman's Skin

GEN | Home Page | Anti-aging Body Lotions for Women

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A bottle of GEN's Repair and Replenish Moisturizer | Lipid Repair Body Lotion with Omega-3 Fatty Acids | Best Moisturizer for Dry Skin | Skin Barrier Repair Moisturizer | 16 Fl. Oz on a white background
Men's Anti-aging Moisturizers
A bottle of GEN's Acne Treatment Lotion on a white background
Skin Conditions & Blemishes
A bottle of GEN's Retinol Cleansing Body Lotion | Retinol Cleansing Body Lotion Ingredients | Best Retinol Cleansing Lotion | Retinol Firming and Brightening Moisturizer | 16 Fl. Oz on a white background
Cleansing Body Lotions
Women's Anti-aging Moisturizers

Experience a noticeable improvement in your skin’s tone and texture | Achieve a brighter, healthier appearance | Boost your skin’s natural defenses and promote a more resilient, radiant complexion | Perfect for all skin types and lifestyles | A must-have for your daily skincare routine.

Body Lotions for Dry Skin

Lock in moisture and receive immediate relief from the discomfort of dry skin with these rich, creamy textures. Our formulas are designed to penetrate deep into the skin to help repair and strengthen the skin’s barrier, thereby preventing future dryness

Achieve naturally darker, more vibrant hair with our GEN organic, non-toxic permanent hair darkening creams. Safe for men and women, these unisex creams come in brown, dark brown, brown-black, and natural black shades, all with improved formulas for superior results. Discover the difference of natural, permanent hair color.

Limited Time Offer Pay Less to Look Years Younger

Buy These Anti-aging Body Lotions At 20% Discount, Use Code: OFF 20

Perfumes & Pure Fragrances

Explore our range of signature scents, from fresh florals to warm spices, to express your individuality.

Some of our scents are designed to be enjoyed by both men and women, breaking down traditional fragrance barriers.

Shop now from our different concentrations like Eau de Parfum, Eau de Toilette, and Pure Perfume for personalized scent strength.

Premium Lotion Bases for Private Labels

A one gallon bucket of Cleansing Lotion Base on a white background
Cleansing Cream Base
A one gallon bucket of moisturizing lotion base on a white background
Deep Moisture Lotion Base
A bucket of Anti-aging Lotion Base on a transparent background
Anti-aging Lotion Base
A bucket of Anti-wrinkle Lotion Base on a white background
Anti-wrinkle Lotion Base
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