Is your hair turning grey and golden? And you want it back to a natural black? Gen's natural hair dye is carefully formulated for men's unique hair type. Gen's (Men's) Hair Darkening Cream will gradually turn a man's white/grey hair to a beautiful, silky natural black, permanently. It also deeply moisturizes and nourishes the scalp, allowing for new dark-pigmented growth and a healthy, strong hair. This unique formulation will detangle and stretch your hair and, at the same time, restore it to its original. Say good bye to synthetic dyes and live a much more healthier life. Gen's (Men's) Hair Darkening Cream transforms your hair to a shade darker with each application and the change progressively becomes more visible over time. Its ingredients include select plant extracts and exotic spices that are guaranteed for your safety. Use like normal hair cream and leave on hair for as long as you want to; the longer it stays on hair, the faster the darkening process. For best results, leave container covered and in a cool dark place when not in use.